Interviewing for a new job?

Think that the recruiter or hiring manager isn’t Googling your name or visiting your Facebook profile?

Employers no longer use just resumes and references to screen candidates.

Learn how to plan ahead for the new online reference checking rules and brand yourself online. Read the rest of this entry »

Online Reputation Management Tips for Job Seekers

4 Ways to Kickstart Your Personal PR Strategy and Successfully Clean Up any Smudges in Your Online Reputation

Online reputation management is a critical component of a job seekers’ personal brand strategy.

According to a 2005 survey of over 100 recruiters by executive recruiting and human capital organization ExecuNet, 75 percent of headhunters use search engines to research candidates and check their online reputation, while 26 percent eliminate candidates based upon the information they have discovered online.

How can job seekers clean up their online reputation?

If negative or false information about your name appears in the search engines, here are 4 steps to kick start your online reputation management strategy and successfully clean up your online reputation. Read the rest of this entry »

6 Power  Twitter Tips for Your Personal Brand

Twitter is a relatively new online branding phenomenon.

And it is addictive. Twitter is a cost-free method to extend the reach of your personal brand beyond blogging, link building and article marketing.

Launched in March of 2006, it is a online micro-blogging and social media platform where users submit short, 140 character messages, called tweets to a community of online users. Read the rest of this entry »